Stone Age to the 21st Century
•Evolution of man from a social being to a professional being:
•The Stone Age: physiological needs
•The Bronze, Copper and Iron age humans showed signs of cultural advancement – moved up the ladder to meet safety and social needs
•Industrial Revolution: growth of trade, rise of capitalism, complexity of industrialization processes, more and more complex division of labour (specialization) – concentration of human needs moved up one more step to esteem (ego) needs.
•21st century:
ØTechnology driven
Øglobalisation,
ØStandardisation and benchmarking